Get the attention you're looking for with soft baits from Berkley, Zoom, Yum, and more. Our selection of soft wiggly bait includes worms, tubes, sticks, minnows, panfish bait, jerkbaits, creatures, grubs, trailers, frogs, topwaters, and even preserved and scented baits. No matter what catch you're after, you'll find the bait you need here.
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Bass Assassin Freshwater Shad Assassin
Works well in saltwater and freshwater
Slit in its soft belly allows for weedless fishing
Hook lure through the head for irresistible action