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Rapala > Fishing > Lures, Baits, & Tackle >

Rapala>Fishing>Lures, Baits, & Tackle>

We've got hundreds of lures, baits, and tackles from brands like Berkley, Rapala, and Northland Fishing Tackle at unbeatable prices. Get the attention you want with hard baits like crankbaits, spinners, and jigs or soft baits like worms, jerkbaits, and creatures, or choose a simply reliable fishing hook and line from our terminal tackle selection.

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Rapala Shad Rap Hard Bait, SR07 Series

Rapala Shad Rap Hard Bait, SR07 Series

Key Features
  • Closely resembles baitfish from around the world

  • Casts like a bullet and works at a range of depths

  • Equally effective when cast or trolled

  • Natural profile with classic wobble action

  • Hand-tuned and tank-tested

14 colors available
$7.49 - $7.99
$4.96 - $7.49
Rapala X-Rap Classic, 3-1/8"

Rapala X-Rap Classic, 3-1/8"

Key Features
  • Slashbait action

  • Perfect size and shape of a minnow

  • Textured translucent body

  • Internal long-cast system

  • Stainless steel through wire construction

11 colors available
$8.49 - $9.99
Rapala Jointed Shallow Shad Rap Crankbait, JSSR05

Rapala Jointed Shallow Shad Rap Crankbait, JSSR05

Key Features
  • Exaggerated, rhythmic rattle

  • Wide swimming action

  • Black nickel VMC hooks

  • Technique: casting and trolling

  • Treble hooks: two no. 6

12 colors available
$6.49 - $6.99
Rapala Original Floater Hard Bait, F13 Series

Rapala Original Floater Hard Bait, F13 Series

Key Features
  • Balsa wood construction

  • VMC hooks

  • Can be fished top to bottom; runs fast or slow

  • Wounded minnow action is irresistible to fish

8 colors available
$8.49
Rapala Shad Rap Hard Bait, SR08 Series

Rapala Shad Rap Hard Bait, SR08 Series

Key Features
  • Closely resembles baitfish from around the world

  • Casts like a bullet and works at a range of depths

  • Equally effective when cast or trolled

  • Natural profile with classic wobble action

  • Hand-tuned and tank-tested

9 colors available
$4.96 - $7.99
Rapala Shadow Rap Shad Jerkbait, 3-1/2"

Rapala Shadow Rap Shad Jerkbait, 3-1/2"

Key Features
  • Big fish cant resist the slow-rising action

  • Sharp horizontal actions mimic a shad in trouble

  • Larger profile presents more flash

  • Fishes both finesse and more aggressive retrieves

24 colors available
$9.99
$8.99
Rapala Jointed Shad Rap Hard Bait - JSR04 Series

Rapala Jointed Shad Rap Hard Bait - JSR04 Series

Key Features
  • 1-1/2" long

  • 5/16 oz. weight

12 colors available
$6.49 - $7.29
$4.96 - $6.49
Rapala Shad Rap Hard Bait, SR09 Series

Rapala Shad Rap Hard Bait, SR09 Series

Key Features
  • Closely resembles baitfish from around the world

  • Casts like a bullet and works at a range of depths

  • Equally effective when cast or trolled

  • Natural profile with classic wobble action

  • Hand-tuned and tank-tested

9 colors available
$4.96 - $7.99
Rapala X-Rap Classic, 4"

Rapala X-Rap Classic, 4"

Key Features
  • Slashbait action

  • Perfect size and shape of a minnow

  • Textured translucent body

  • Internal long-cast system

  • Stainless steel through wire construction

11 colors available
$9.99
Rapala Minnow Rap Hard Bait - MR09 Series

Rapala Minnow Rap Hard Bait - MR09 Series

Key Features
  • 3-1/2" long

  • 5/16 oz. weight

3 colors available
$9.99
Rapala Jointed Deep Husky Jerk, JDHJ12

Rapala Jointed Deep Husky Jerk, JDHJ12

Key Features
  • VMC black nickel hooks

  • Hand-tuned and tank-tested

  • Running depth: 8-13

  • Length: 4.75"

  • Weight: 0.5 oz.

8 colors available
$6.49 - $6.99
Rapala Shadow Rap Shad Deep

Rapala Shadow Rap Shad Deep

Key Features
  • Sharp turns and a slow "rise" on the pause

  • Versatile enough to match the mood of the fish

  • "Frosted" colors absorb light and minimize flash

  • Enhanced absence of aggressiveness

24 colors available
$9.99
$8.99
Rapala Balsa Xtreme Minnow 10; BXM10

Rapala Balsa Xtreme Minnow 10; BXM10

Key Features
  • Balsa body inside; durable copolymar shell

  • Molded 3D head, gills, and scales

  • Flat sided with strong flash on roll

  • Life like finishes and 3D holographic eyes

  • Hand tuned/tank tested

10 colors available
$10.99
Rapala DT Thug Series SureSet Custom Ink Crankbait, DTTSS

Rapala DT Thug Series SureSet Custom Ink Crankbait, DTTSS

Key Features
  • Balsa wood construction

  • Hard-action, high-vibration

  • VMC SureSet tail hook

  • VMC black nickel belly hook

  • Hand-tuned and tank-tested

4 colors available
$10.49
$7.99
Rapala Deep Tail Dancer, 2.75", TDD07

Rapala Deep Tail Dancer, 2.75", TDD07

Key Features
  • Enlarged and extreme diving lip

  • Constructed with balsa wood

  • Internal rattle mechanism

  • VMC black nickel treble hooks

  • Hand-tuned and tank-tested

2 colors available
$7.96 - $10.99
Rapala Jointed Shad Rap Hard Bait - JSR05 Series

Rapala Jointed Shad Rap Hard Bait - JSR05 Series

Key Features
  • 2" long

  • 1/4 oz. weight

12 colors available
$6.49 - $7.29
Rapala Jointed Shad Rap Hard Bait - JSR07 Series

Rapala Jointed Shad Rap Hard Bait - JSR07 Series

Key Features
  • 2-3/4" long

  • 7/16 oz. weight

8 colors available
$6.49
Rapala DT Classic, 2"

Rapala DT Classic, 2"

Key Features
  • Balsa wood construction for buoyancy and control

  • Internal weights, tapered fuselage, and thin tail

  • Pulls easily through the water

  • Rattles to grab the attention of nearby predators

  • Equipped with VMC treble hooks

9 colors available
$4.96 - $7.99
Rapala Clackin' Rap, 3-1/8"

Rapala Clackin' Rap, 3-1/8"

Key Features
  • Steel bell and metal discs make a clackin sound

  • Lipless swimming action

  • Translucent, textured body

  • Realistic 3D holographic eyes

  • Equipped with VMC wide-gap treble hooks

4 colors available
$10.99
Rapala Tail Dancer Hard Bait - TD07 Series

Rapala Tail Dancer Hard Bait - TD07 Series

Key Features
  • 2-3/4" long

  • 5/16 oz. weight

4 colors available
$6.96 - $10.99
Rapala Husky Jerk Hard Bait, 4-3/4"

Rapala Husky Jerk Hard Bait, 4-3/4"

Key Features
  • Perfectly balanced for casting or trolling

  • Rattle chamber transmits sound waves through water

  • Crafted with stunning translucent glass

  • Holographic foil spine reflects maximum light

  • Equipped with VMC treble hooks

10 colors available
$5.99
Storm Smash Shad 07

Storm Smash Shad 07

Key Features
  • High Frequency Multi-Ball Rattle

  • Stable Rolling Action at All Speeds

  • External Scales

  • Premium Black Nickel VMC Hooks

  • UV Bright Finish Reflects More Light Energy

13 colors available
$4.96 - $5.99
Rapala Deep Tail Dancer Hard Bait - TDD11 Series

Rapala Deep Tail Dancer Hard Bait - TDD11 Series

Key Features
  • 4-3/8" long

  • 3/4 oz. weight

6 colors available
$10.99
Rapala Husky Jerk Hard Bait, 3-1/8"

Rapala Husky Jerk Hard Bait, 3-1/8"

Key Features
  • Perfectly balanced for casting or trolling

  • Rattle chamber transmits sound waves through water

  • Crafted with stunning translucent glass

  • Holographic foil spine reflects maximum light

  • Equipped with VMC treble hooks

9 colors available
$4.99
Rapala Husky Jerk Hard Bait, 5-1/2"

Rapala Husky Jerk Hard Bait, 5-1/2"

Key Features
  • Perfectly balanced for casting or trolling

  • Rattle chamber transmits sound waves through water

  • Crafted with stunning translucent glass

  • Holographic foil spine reflects maximum light

  • Equipped with VMC treble hooks

9 colors available
$5.99
Rapala DT Thug, 2-1/2"

Rapala DT Thug, 2-1/2"

Key Features
  • Balsa wood construction for buoyancy and control

  • Internal weights, tapered fuselage, and thin tail

  • Pulls easily through the water

  • Rattles to grab the attention of nearby predators

  • Equipped with VMC treble hooks

3 colors available
$9.99 - $14.98
$4.94 - $7.99
Rapala X-Rap Classic, 2-1/2"

Rapala X-Rap Classic, 2-1/2"

Key Features
  • Slashbait action

  • Perfect size and shape of a minnow

  • Textured translucent body

  • Internal long-cast system

  • Stainless steel through wire construction

11 colors available
$7.96 - $9.99
Rapala Dives-To Fat, Size 03

Rapala Dives-To Fat, Size 03

Key Features
  • Balsa Wood Construction

  • Fat Body Profile With Wide Rolling Action

  • 3D Holographic Eyes

  • VMC SureSet Tail Hook

  • VMC Black Nickel Belly Hook

4 colors available
$9.99
$5.96 - $7.99
Rapala BX Jointed Shad

Rapala BX Jointed Shad

Key Features
  • Tough balsa core baits on the inside

  • Encased with a durable copolymer shell

  • Floating and kicking action

  • Multipurpose for casting and trolling

  • VMC black nickel round bend hooks

10 colors available
$12.99
$10.99
Rapala Shadow Rap 11

Rapala Shadow Rap 11

Key Features
  • Perfectly mimics a minnow in trouble

  • Triggers fish in 3 unique ways

  • Perfect for bass and other game fish

  • Equipped with 3 VMC black nickel hooks

14 colors available
$8.99
Rapala Shadow Rap Deep 11 HD

Rapala Shadow Rap Deep 11 HD

Key Features
  • Runs deeper than Shadow Rap, model SDR11

  • Perfectly mimics a minnow in trouble

  • Triggers fish in 3 unique ways

  • Perfect for bass and other game fish

  • Equipped with 3 VMC black nickel hooks

10 colors available
$9.99
Rapala Tail Dancer Hard Bait - TD05 Series

Rapala Tail Dancer Hard Bait - TD05 Series

Key Features
  • 2" long

  • 3/16 oz. weight

2 colors available
$10.99

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