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Rapala > Fishing > Lures, Baits, & Tackle >

Rapala>Fishing>Lures, Baits, & Tackle>

We've got hundreds of lures, baits, and tackles from brands like Berkley, Rapala, and Northland Fishing Tackle at unbeatable prices. Get the attention you want with hard baits like crankbaits, spinners, and jigs or soft baits like worms, jerkbaits, and creatures, or choose a simply reliable fishing hook and line from our terminal tackle selection.

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Rapala Husky Jerk Hard Bait, 3-1/8"

Rapala Husky Jerk Hard Bait, 3-1/8"

Key Features
  • Perfectly balanced for casting or trolling

  • Rattle chamber transmits sound waves through water

  • Crafted with stunning translucent glass

  • Holographic foil spine reflects maximum light

  • Equipped with VMC treble hooks

9 colors available
$4.99
Rapala Shadow Rap Deep 11

New! Rapala Shadow Rap Deep 11

Key Features
  • Runs deeper than Shadow Rap, model SDR11

  • Perfectly mimics a minnow in trouble

  • Triggers fish in 3 unique ways

  • Perfect for bass and other game fish

  • Equipped with 3 VMC black nickel hooks

14 colors available
$8.99
Rapala Shad Rap Hard Bait, SR08 Series

Rapala Shad Rap Hard Bait, SR08 Series

Key Features
  • Closely resembles baitfish from around the world

  • Casts like a bullet and works at a range of depths

  • Equally effective when cast or trolled

  • Natural profile with classic wobble action

  • Hand-tuned and tank-tested

10 colors available
$7.99
Rapala Jointed Shad Rap Hard Bait - JSR07 Series

Rapala Jointed Shad Rap Hard Bait - JSR07 Series

Key Features
  • 2-3/4" long

  • 7/16 oz. weight

9 colors available
$7.29
Rapala Balsa Xtreme Minnow 10; BXM10

Rapala Balsa Xtreme Minnow 10; BXM10

Key Features
  • Balsa body inside; durable copolymar shell

  • Molded 3D head, gills, and scales

  • Flat sided with strong flash on roll

  • Life like finishes and 3D holographic eyes

  • Hand tuned/tank tested

10 colors available
$9.99
Rapala Original Floater Hard Bait, F11 Series

Rapala Original Floater Hard Bait, F11 Series

Key Features
  • Balsa wood construction

  • VMC hooks

  • Can be fished top to bottom; runs fast or slow

  • Wounded minnow action is irresistible to fish

$7.99
$6.96
Rapala Countdown Hard Bait - CD05 Series

Rapala Countdown Hard Bait - CD05 Series

Key Features
  • 2" long

  • 3/16 oz. weight

5 colors available
$6.99
Rapala Original Floater Hard Bait, F07 Series

Rapala Original Floater Hard Bait, F07 Series

Key Features
  • Balsa wood construction

  • VMC hooks

  • Can be fished top to bottom; runs fast or slow

  • Wounded minnow action is irresistible to fish

10 colors available
$7.49
Rapala Jointed Shad Rap Hard Bait - JSR05 Series

Rapala Jointed Shad Rap Hard Bait - JSR05 Series

Key Features
  • 2" long

  • 1/4 oz. weight

13 colors available
$7.29
Rapala DT Classic, 2-1/4"

Rapala DT Classic, 2-1/4"

Key Features
  • Balsa wood construction for buoyancy and control

  • Internal weights, tapered fuselage, and thin tail

  • Pulls easily through the water

  • Rattles to grab the attention of nearby predators

  • Equipped with VMC treble hooks

7 colors available
$7.99
$6.99
Rapala DT Thug Series SureSet Custom Ink Crankbait, DTTSS

Rapala DT Thug Series SureSet Custom Ink Crankbait, DTTSS

Key Features
  • Balsa wood construction

  • Hard-action, high-vibration

  • VMC SureSet tail hook

  • VMC black nickel belly hook

  • Hand-tuned and tank-tested

4 colors available
$10.49
$6.99
Rapala DT Classic, 2", 5/16 oz.

Rapala DT Classic, 2", 5/16 oz.

Key Features
  • Balsa wood construction for buoyancy and control

  • Internal weights, tapered fuselage, and thin tail

  • Pulls easily through the water

  • Rattles to grab the attention of nearby predators

  • Equipped with VMC treble hooks

8 colors available
$7.99 - $8.29
$6.99
Rapala X-Rap Deep, 3-1/8"

Rapala X-Rap Deep, 3-1/8"

Key Features
  • Can be fished in a stop-and-go or slow-wind style

  • Stainless steel through-wire construction

  • Flash Foil Teaser Tail for maximum attraction

  • Equipped with two sharp treble hooks

  • Internal weight system for consistently long casts

2 colors available
$7.99
Rapala Original Floater Hard Bait, F13 Series

Rapala Original Floater Hard Bait, F13 Series

Key Features
  • Balsa wood construction

  • VMC hooks

  • Can be fished top to bottom; runs fast or slow

  • Wounded minnow action is irresistible to fish

8 colors available
$7.99
Rapala X-Rap Shad Shallow, 2-1/2"

Rapala X-Rap Shad Shallow, 2-1/2"

Key Features
  • Brings noise and motion to the top 3 of the water

  • Classic shad shape with dressed rear

  • Irresistible rattle and Slashbait swimming action

  • Internal long-cast system

  • Equipped with VMC treble hooks

8 colors available
$8.99
Rapala Jointed Shallow Shad Rap Crankbait, JSSR07

Rapala Jointed Shallow Shad Rap Crankbait, JSSR07

Key Features
  • Exaggerated, rhythmic rattle

  • Wide swimming action

  • Black nickel VMC hooks

  • Technique: casting and trolling

  • Treble hooks: two no. 6

12 colors available
$5.99
Rapala Shad Rap Hard Bait, SR09 Series

Rapala Shad Rap Hard Bait, SR09 Series

Key Features
  • Closely resembles baitfish from around the world

  • Casts like a bullet and works at a range of depths

  • Equally effective when cast or trolled

  • Natural profile with classic wobble action

  • Hand-tuned and tank-tested

10 colors available
$7.99
Rapala DT Classic, 2"

Rapala DT Classic, 2"

Key Features
  • Balsa wood construction for buoyancy and control

  • Internal weights, tapered fuselage, and thin tail

  • Pulls easily through the water

  • Rattles to grab the attention of nearby predators

  • Equipped with VMC treble hooks

13 colors available
$7.99 - $8.29
$6.99 - $7.99
Rapala Countdown Hard Bait

Rapala Countdown Hard Bait

Key Features
4 colors available
$7.99 - $8.99
Rapala Skitter Pop, 2"

Rapala Skitter Pop, 2"

Key Features
  • Balsa wood construction for buoyancy and control

  • Cupped plastic tip spits and pops

  • Targets surface-feeding trophy gamefish

  • Designed for freshwater fishing

  • Equipped with two treble hooks

$7.99

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