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Rapala > Fishing > Lures, Baits, & Tackle >

Rapala>Fishing>Lures, Baits, & Tackle>

We've got hundreds of lures, baits, and tackles from brands like Berkley, Rapala, and Northland Fishing Tackle at unbeatable prices. Get the attention you want with hard baits like crankbaits, spinners, and jigs or soft baits like worms, jerkbaits, and creatures, or choose a simply reliable fishing hook and line from our terminal tackle selection.

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Rapala Husky Jerk Hard Bait, 4"

Rapala Husky Jerk Hard Bait, 4"

Key Features
  • Perfectly balanced for casting or trolling

  • Rattle chamber transmits sound waves through water

  • Crafted with stunning translucent glass

  • Holographic foil spine reflects maximum light

  • Equipped with VMC treble hooks

10 colors available
$5.99
Rapala Countdown Hard Bait - CD03 Series

Rapala Countdown Hard Bait - CD03 Series

Key Features
  • 1-1/2" long

  • 1/8 oz. weight

7 colors available
$6.49 - $7.49
Rapala Countdown Hard Bait - CD05 Series

Rapala Countdown Hard Bait - CD05 Series

Key Features
  • 2" long

  • 3/16 oz. weight

5 colors available
$6.99
Rapala Original Floater Hard Bait, F13 Series

Rapala Original Floater Hard Bait, F13 Series

Key Features
  • Balsa wood construction

  • VMC hooks

  • Can be fished top to bottom; runs fast or slow

  • Wounded minnow action is irresistible to fish

8 colors available
$7.99
Rapala Countdown Hard Bait - CD09 Series

Rapala Countdown Hard Bait - CD09 Series

Key Features
  • 3-1/2" long

  • 7/16 oz. weight

5 colors available
$7.99
Rapala Skitter Walk

Rapala Skitter Walk

Key Features
  • Streamlined profile for maximum casting distance

  • Large internal rattle for lots of motion and sound

  • Flashy finish and 3D, holographic eyes

  • Ideal for targeting freshwater trophy gamefish

  • Equipped with VMC treble hooks

13 models to choose from
$6.99 - $9.99
Rapala Jointed Shad Rap Hard Bait - JSR05 Series

Rapala Jointed Shad Rap Hard Bait - JSR05 Series

Key Features
  • 2" long

  • 1/4 oz. weight

13 colors available
$7.29
Rapala Clackin' Rap, 3-1/8"

Rapala Clackin' Rap, 3-1/8"

Key Features
  • Steel bell and metal discs make a clackin sound

  • Lipless swimming action

  • Translucent, textured body

  • Realistic 3D holographic eyes

  • Equipped with VMC wide-gap treble hooks

7 colors available
$9.99 - $14.98
$9.94 - $10.99
Rapala Clackin' Minnow

Rapala Clackin' Minnow

Key Features
  • Slow-sinking minnow profile with "wounded" action

  • Signature Clackin Cadence Rattle

  • VMC SureSet flash feather teaser tail

  • Ideal for casting or trolling

  • Hand-tuned and tank-tested

2 models to choose from
$12.99
Rapala Jointed Shallow Shad Rap Crankbait, JSSR05

New! Rapala Jointed Shallow Shad Rap Crankbait, JSSR05

Key Features
  • Exaggerated, rhythmic rattle

  • Wide swimming action

  • Black nickel VMC hooks

  • Technique: casting and trolling

  • Treble hooks: two no. 6

12 colors available
$5.99
Rapala Skitter Pop, 2-3/4"

Rapala Skitter Pop, 2-3/4"

Key Features
  • Balsa wood construction for buoyancy and control

  • Cupped plastic tip spits and pops

  • Targets surface-feeding trophy gamefish

  • Designed for freshwater fishing

  • Equipped with two treble hooks

6 colors available
$7.99 - $8.49
Rapala Ultra Light Crank, ULC03

New! Rapala Ultra Light Crank, ULC03

Key Features
  • Wobble and rolling action

  • Diving lip design

  • External Scales

  • 3D holographic eyes

  • Recommended technique: casting

10 colors available
$5.99
Rapala Countdown, CD09, 3.5"

New! Rapala Countdown, CD09, 3.5"

Key Features
  • Balsa construction

  • Custom swimming action

  • Controlled depth technique

  • Includes VMC black nickel hooks

  • Hand-tuned and tank-tested

3 colors available
$9.49
Rapala Deep Tail Dancer Hard Bait - TDD11 Series

Rapala Deep Tail Dancer Hard Bait - TDD11 Series

Key Features
  • 4-3/8" long

  • 3/4 oz. weight

6 colors available
$8.99
Rapala DT Thug Series SureSet Custom Ink Crankbait, DTTSS

New! Rapala DT Thug Series SureSet Custom Ink Crankbait, DTTSS

Key Features
  • Balsa wood construction

  • Hard-action, high-vibration

  • VMC SureSet tail hook

  • VMC black nickel belly hook

  • Hand-tuned and tank-tested

4 colors available
$10.49
$6.99
Rapala DT Series Custom Ink Crankbait

Rapala DT Series Custom Ink Crankbait

Key Features
  • Muted body colors

  • Super fine glitter

  • Translucent pearly finish

  • Preset diving depth of 4-feet

  • Black nickel VMC hooks

5 models to choose from
$6.99
Rapala Trolls-To Minnow, 3-1/2"

Rapala Trolls-To Minnow, 3-1/2"

Key Features
  • Balsa wood construction for buoyancy and control

  • Triangle-lip design with flat sides

  • Designed to dive to and hold at its target depth

  • Equipped with VMC black nickel treble hooks

  • Available in minnow and shad profiles

$7.99
Rapala X-Rap Magnum

Rapala X-Rap Magnum

Key Features
  • Massive diving-lip takes the lure deep, unassisted

  • Textured translucent body

  • Internal holographic foil

  • 3D holographic eyes

  • VMC 4X Perma Steel Hooks

39 models to choose from
$14.99 - $19.99
Rapala X-Rap Prop, XRPR11

Rapala X-Rap Prop, XRPR11

Key Features
  • Churns, spits, and gurgles at the twitch of a rod

  • First-rate finish, hooks, and action

  • Excels around grasslines and shallow cover

  • Counter-rotating blades for stabilization

  • Internal laser-etched scales

6 colors available
$9.99
Rapala Deep Tail Dancer Hard Bait - TDD09 Series

Rapala Deep Tail Dancer Hard Bait - TDD09 Series

Key Features
  • 3-1/2" long

  • 7/16 oz. weight

6 colors available
$8.99

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