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Rapala > Fishing > Lures, Baits, & Tackle >

Rapala>Fishing>Lures, Baits, & Tackle>

We've got hundreds of lures, baits, and tackles from brands like Berkley, Rapala, and Northland Fishing Tackle at unbeatable prices. Get the attention you want with hard baits like crankbaits, spinners, and jigs or soft baits like worms, jerkbaits, and creatures, or choose a simply reliable fishing hook and line from our terminal tackle selection.

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Rapala Shadow Rap Deep 11

New! Rapala Shadow Rap Deep 11

Key Features
  • Runs deeper than Shadow Rap, model SDR11

  • Perfectly mimics a minnow in trouble

  • Triggers fish in 3 unique ways

  • Perfect for bass and other game fish

  • Equipped with 3 VMC black nickel hooks

14 colors available
$8.99
Rapala Shadow Rap 11

New! Rapala Shadow Rap 11

Key Features
  • Perfectly mimics a minnow in trouble

  • Triggers fish in 3 unique ways

  • Perfect for bass and other game fish

  • Equipped with 3 VMC black nickel hooks

14 colors available
$8.99
Rapala Original Floater Hard Bait, F18 Series

Rapala Original Floater Hard Bait, F18 Series

Key Features
  • Balsa wood construction

  • 3 No. 2 VMC treble hooks

  • Can be fished top to bottom; runs fast or slow

  • Wounded minnow action is irresistible to fish

2 colors available
$7.96 - $9.99
Rapala X-Rap Classic, 4"

Rapala X-Rap Classic, 4"

Key Features
  • Slashbait action

  • Perfect size and shape of a minnow

  • Textured translucent body

  • Internal long-cast system

  • Stainless steel through wire construction

11 colors available
$8.99
Rapala Jointed Shallow Shad Rap Crankbait, JSSR07

Rapala Jointed Shallow Shad Rap Crankbait, JSSR07

Key Features
  • Exaggerated, rhythmic rattle

  • Wide swimming action

  • Black nickel VMC hooks

  • Technique: casting and trolling

  • Treble hooks: two no. 6

12 colors available
$5.99
Rapala Jointed, J11 Series

Rapala Jointed, J11 Series

Key Features
  • Broken back design and classic minnow profile

  • Baitfish-in-distress behavior commands attention

  • Can be fished from top to bottom

  • Hand-tuned and tank-tested

  • Runs from top water to 14 deep

6 colors available
$7.99 - $8.99
$5.96 - $7.99
Rapala Countdown Hard Bait - CD09 Series

Rapala Countdown Hard Bait - CD09 Series

Key Features
  • 3-1/2" long

  • 7/16 oz. weight

2 colors available
$5.96 - $7.99
Rapala Flat Rap, 2-1/2"

Rapala Flat Rap, 2-1/2"

Key Features
  • Flat sides designed for hard fishing

  • Triangle lip deflects obstacles for smooth action

  • Balsa wood construction

  • Hand-tuned and tank-tested

  • Equipped with VMC treble hooks

6 colors available
$5.96 - $7.99
Rapala Jointed Shad Rap Hard Bait - JSR07 Series

Rapala Jointed Shad Rap Hard Bait - JSR07 Series

Key Features
  • 2-3/4" long

  • 7/16 oz. weight

9 colors available
$7.29
Rapala DT Classic, 2"

Rapala DT Classic, 2"

Key Features
  • Balsa wood construction for buoyancy and control

  • Internal weights, tapered fuselage, and thin tail

  • Pulls easily through the water

  • Rattles to grab the attention of nearby predators

  • Equipped with VMC treble hooks

12 colors available
$7.99 - $8.29
$6.98 - $7.99
Rapala X-Rap Deep, 3-1/8"

Rapala X-Rap Deep, 3-1/8"

Key Features
  • Can be fished in a stop-and-go or slow-wind style

  • Stainless steel through-wire construction

  • Flash Foil Teaser Tail for maximum attraction

  • Equipped with two sharp treble hooks

  • Internal weight system for consistently long casts

3 colors available
$7.99
Rapala Clackin' Rap, 3-1/8"

Rapala Clackin' Rap, 3-1/8"

Key Features
  • Steel bell and metal discs make a clackin sound

  • Lipless swimming action

  • Translucent, textured body

  • Realistic 3D holographic eyes

  • Equipped with VMC wide-gap treble hooks

6 colors available
$9.99 - $14.98
$9.94 - $10.99
Normark Ultra-Lite Kit

Normark Ultra-Lite Kit

Key Features
  • Original Floating Rapala

  • Mini Fat Rap

  • CountDown Rattlin Rapala

  • Ultra light fishing sizes

  • Rapala Lure Key Ring

$24.99
Rapala Jointed Shallow Shad Rap Crankbait, JSSR05

Rapala Jointed Shallow Shad Rap Crankbait, JSSR05

Key Features
  • Exaggerated, rhythmic rattle

  • Wide swimming action

  • Black nickel VMC hooks

  • Technique: casting and trolling

  • Treble hooks: two no. 6

12 colors available
$5.99
Rapala X-Rap Classic, 3-1/8"

Rapala X-Rap Classic, 3-1/8"

Key Features
  • Slashbait action

  • Perfect size and shape of a minnow

  • Textured translucent body

  • Internal long-cast system

  • Stainless steel through wire construction

11 colors available
$8.99
Rapala Scatter Rap Shad, 2-3/4"

Rapala Scatter Rap Shad, 2-3/4"

Key Features
  • Balsa body perfectly mimics a spooked baitfish

  • Scatter Lip bill

  • Aggressive sweeping action under waters surface

  • Can be cast or trolled

16 colors available
$8.99
Rapala Skitter Pop, 2-3/4"

Rapala Skitter Pop, 2-3/4"

Key Features
  • Balsa wood construction for buoyancy and control

  • Cupped plastic tip spits and pops

  • Targets surface-feeding trophy gamefish

  • Designed for freshwater fishing

  • Equipped with two treble hooks

6 colors available
$6.96 - $8.49
Rapala Husky Jerk Hard Bait, 3-1/8"

Rapala Husky Jerk Hard Bait, 3-1/8"

Key Features
  • Perfectly balanced for casting or trolling

  • Rattle chamber transmits sound waves through water

  • Crafted with stunning translucent glass

  • Holographic foil spine reflects maximum light

  • Equipped with VMC treble hooks

9 colors available
$4.99
Rapala Original Floater Hard Bait, F05 Series

Rapala Original Floater Hard Bait, F05 Series

Key Features
  • Balsa wood construction

  • VMC hooks

  • Can be fished top to bottom; runs fast or slow

  • Wounded minnow action is irresistible to fish

7 colors available
$4.96 - $6.99
Rapala Jointed Deep Husky Jerk, JDHJ12

Rapala Jointed Deep Husky Jerk, JDHJ12

Key Features
  • VMC black nickel hooks

  • Hand-tuned and tank-tested

  • Running depth: 8-13

  • Length: 4.75"

  • Weight: 0.5 oz.

8 colors available
$5.99

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