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Fishing > Lures, Baits, & Tackle > Hard Baits > Crankbaits >

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Rapala Jointed Deep Husky Jerk, 4-3/4"
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Rapala Jointed Deep Husky Jerk, 4-3/4"

Key Features
  • Jointed body adds an exaggerated kick tail action

  • Tough plastic body with internal rattle

  • Slow-sinking means it can be fished at any depth

  • Can be cast or trolled and runs true at any speed

  • Includes premium VMC black nickel hooks

$6.49 - $6.99
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Strike King Mr. Crappie Crappie Thunder, 1-3/4", 15-Pk.
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Strike King Mr. Crappie Crappie Thunder, 1-3/4", 15-Pk.

Key Features
  • Tube-style bait with tantalizing action

  • Solid, rippled body gives it good vibration

  • Tentacle-like tails flare out 90 degrees

  • Great for jigging, casting, tight-line trolling

$2.99
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SPRO McStick 110, 4-1/3"

SPRO McStick 110, 4-1/3"

Key Features
  • Designed by pro angler Mike McClelland

  • Suspends at lower temperatures

  • Can be jerked, paused, reeled in steadily

  • Pause-and-twitch retreive or cast-and-reel

  • Equipped with 3 sharp Gamakatsu Treble hooks

$7.96 - $11.99
Storm Original ThunderStick Deep, 4-3/8", Hot Tiger

New! Storm Original ThunderStick Deep, 4-3/8", Hot Tiger

Key Features
  • Deep-diving lure to get you into the strike zone

  • Reaches depths of up to 24 with searching action

  • Internal rattle and flashy colors to entice bites

  • VMC black nickel hooks for positive hookups

$3.99
Rapala X-Rap Shad, 3-1/8"
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Rapala X-Rap Shad, 3-1/8"

Key Features
  • Versatile lure thats sure to catch fish

  • Suspends on the pause to produce strikes

  • Internal rattle and flash feather teaser tail

  • Can be cast or trolled to equally great effect

  • Equipped with premium VMC black nickel hooks

$9.99
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Strike King Walleye Elite Bonsai Shad Crankbait, 4"

Strike King Walleye Elite Bonsai Shad Crankbait, 4"

Key Features
  • 4" tight wiggle and a slender profile for walleye

  • 3D holographic eyes and matching color schemes

  • Realistic rattling minnow-shaped body

  • Includes a deep-diving lip and 2 nickel hooks

  • Mimics live fish to land the trophy walleye

12 colors available
$7.99
Rapala Husky Jerk, 4"
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Rapala Husky Jerk, 4"

Key Features
  • Perfectly balanced for casting or trolling

  • Rattle chamber transmits sound waves through water

  • Crafted with stunning translucent glass

  • Holographic foil spine reflects maximum light

  • Equipped with VMC treble hooks

$5.99
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Bagley Rattlin' Honey B Crankbait

Bagley Rattlin' Honey B Crankbait

Key Features
  • Square lip tumbles through junk

  • Casts easily and accurately

  • Bounces and skitters around structures

  • Internal BBs create a loud rattle

$5.99
Rapala X-Rap Shad, 2-1/2"
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Rapala X-Rap Shad, 2-1/2"

Key Features
  • Versatile lure thats sure to catch fish

  • Suspends on the pause to produce strikes

  • Internal rattle and flash feather teaser tail

  • Can be cast or trolled to equally great effect

  • Equipped with premium VMC black nickel hooks

$7.96 - $9.99
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Berkley Flicker Shad, 2-3/4", Uncle Rico

New! Berkley Flicker Shad, 2-3/4", Uncle Rico

Key Features
  • Size, profile, and dive depth imitate real shad

  • Mimics the actions of a wounded baitfish

  • Black nickel treble hooks for more positive sets

  • Proven fish-attracting color combinations

$3.99
Berkley Flicker Shad, 2-3/4", Black Silver Flash

New! Berkley Flicker Shad, 2-3/4", Black Silver Flash

Key Features
  • Size, profile, and dive depth imitate real shad

  • Mimics the actions of a wounded baitfish

  • Black nickel treble hooks for more positive sets

  • Proven fish-attracting color combinations

$3.99
Berkley Flicker Shad, 2", Uncle Rico

New! Berkley Flicker Shad, 2", Uncle Rico

Key Features
  • Size, profile, and dive depth imitate real shad

  • Mimics the actions of a wounded baitfish

  • Black nickel treble hooks for more positive sets

  • Proven fish-attracting color combinations

$3.99
Rapala Jointed Shad Rap, 2"
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Rapala Jointed Shad Rap, 2"

Key Features
  • Exaggerates the action of wounded baitfish

  • Wide-swimming action with loud rattle

  • Lightweight and durable plastic body

  • Hand-tuned and tank-tested for reliability

  • VMC black nickel hooks for sure penetration

$6.49 - $7.29
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Rapala Husky Jerk, 4-3/4"
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Rapala Husky Jerk, 4-3/4"

Key Features
  • Perfectly balanced for casting or trolling

  • Rattle chamber transmits sound waves through water

  • Crafted with stunning translucent glass

  • Holographic foil spine reflects maximum light

  • Equipped with VMC treble hooks

$5.99
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Rapala Shad Rap, 1-1/2"
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New! Rapala Shad Rap, 1-1/2"

Key Features
  • Constructed of premium balsa wood

  • Equally effective cast or trolled

  • Hand-tuned and tank-tested for perfection

  • Features super sharp VMC black nickel treble hooks

  • Delivers legendary Rapala wobbling action

$5.96 - $7.49
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Rapala Scatter Rap CountDown, 2-3/4"
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Rapala Scatter Rap CountDown, 2-3/4"

Key Features
  • Scatter lip gives it more erratic, evasive action

  • Slightly weighted to sink 1 foot per second

  • Gravity-defying body keeps it in the strike zone

  • Excellent for casting or trolling for most species

  • Includes 2 premium VMC black nickel hooks

$7.96 - $8.99
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Berkley Warpig, 3"
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New! Berkley Warpig, 3"

Key Features
  • Designed with hard bait expert David Fritts

  • Lipless sinker with maximum sound and vibration

  • Aggressive actions draw out more bites

  • Blunt nose keeps it from snagging on structures

$6.99
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Rapala Custom HD Live Dives-To DT04 Crankbait, 2"

Rapala Custom HD Live Dives-To DT04 Crankbait, 2"

Key Features
  • Dives fast and stays in strike zone longer

  • Balsa construction with internal weights

  • Ultra-thin lip digs down quickly

  • Side-to-side action cranks deep

  • Custom HD Live patterns for realistic look

$7.99
Bandit Series 200 Crankbait Lure, 2"

Bandit Series 200 Crankbait Lure, 2"

Key Features
  • Visually stunning, premium-grade plastic lure

  • Finished with multi-coat gloss paint

  • Runs true right out of the box

  • An excellent "search bait" in the Spring and Fall

$6.99
Rapala DT Classic, 2"

Rapala DT Classic, 2"

Key Features
  • Balsa wood construction for buoyancy and control

  • Internal weights, tapered fuselage, and thin tail

  • Pulls easily through the water

  • Rattles to grab the attention of nearby predators

  • Equipped with VMC treble hooks

6 colors available
$7.99
Strike King Pro-Model 5 Crankbait

Strike King Pro-Model 5 Crankbait

Key Features
  • 1/2 oz. weight

  • 10 - 13 dives

4 colors available
$5.49
Rapala DT Classic, 2", 5/16 oz.

Rapala DT Classic, 2", 5/16 oz.

Key Features
  • Balsa wood construction for buoyancy and control

  • Internal weights, tapered fuselage, and thin tail

  • Pulls easily through the water

  • Rattles to grab the attention of nearby predators

  • Equipped with VMC treble hooks

4 colors available
$7.99
Rapala Tail Dancer, 2-3/4"

Rapala Tail Dancer, 2-3/4"

Key Features
  • Wide, aggressive tail-swimming action

  • Banana-style body with balsa construction

  • Internal rattle mechanism calls to nearby fish

  • Can be cast or trolled for most game fish

  • Includes VMC black nickel treble hooks

$10.99
Bomber Saltwater-Grade Super Pogy Lipless Rattle Bait, High-Pitch, 3-1/2"L

Bomber Saltwater-Grade Super Pogy Lipless Rattle Bait, High-Pitch...

Key Features
  • All-purpose saltwater lure

  • Versatile lipless rattle bait

  • High-pitch for windy days or stained water

4 colors available
$7.99
Storm Live Kickin' Shad, 3"

Storm Live Kickin' Shad, 3"

Key Features
  • Kickin Minnow Action

  • Durable soft body

  • Life-like, segemented tail

  • Holographic insert and WildEye

$3.99
Rapala Dives-To Fat, Size 03

Rapala Dives-To Fat, Size 03

Key Features
  • Balsa Wood Construction

  • Fat Body Profile With Wide Rolling Action

  • 3D Holographic Eyes

  • VMC SureSet Tail Hook

  • VMC Black Nickel Belly Hook

$9.99
$7.99
Rapala Jointed Shallow Shad Rap, 2-3/4"
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Rapala Jointed Shallow Shad Rap, 2-3/4"

Key Features
  • Exaggerated, rhythmic rattle

  • Wide swimming action

  • Great for casting and trolling

  • Black nickel VMC hooks

$6.49 - $6.99
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Berkley Wild Thang, 2-1/4"
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Berkley Wild Thang, 2-1/4"

Key Features
  • Designed by world-class engineers and pro anglers

  • Erratic hunting action and aggressive tail thump

  • Dives deep and moves wildly thanks to unique bill

  • Can be fished in open water or heavy cover

$6.99
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Strike King Deep Diving KVD Jerkbait, 4-3/4"

Strike King Deep Diving KVD Jerkbait, 4-3/4"

Key Features
  • One of Kevin VanDams signature lures

  • Weight transfer system for increased castability

  • Rolling, wiggling actions drive fish wild

  • Dives deep to 11 and suspends

$9.49
$8.99
Rapala Custom HD Live Shad Rap, 2-3/4"

Rapala Custom HD Live Shad Rap, 2-3/4"

Key Features
  • Constructed of premium balsa wood

  • Equally effective cast or trolled

  • Delivers legendary Rapala wobbling action

  • Super sharp VMC black nickel treble hooks

  • Custom HD colors for lifelike presentation

$7.99
Storm Original ThunderStick Deep, 4-3/8", Naturistic Perch

New! Storm Original ThunderStick Deep, 4-3/8", Naturistic ...

Key Features
  • Deep-diving lure to get you into the strike zone

  • Reaches depths of up to 24 with searching action

  • Internal rattle and flashy colors to entice bites

  • VMC black nickel hooks for positive hookups

$3.99
Berkley Flicker Shad, 2", Black Gold Sunset

New! Berkley Flicker Shad, 2", Black Gold Sunset

Key Features
  • Size, profile, and dive depth imitate real shad

  • Mimics the actions of a wounded baitfish

  • Black nickel treble hooks for more positive sets

  • Proven fish-attracting color combinations

$3.99

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