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Fishing > Lures, Baits, & Tackle > Hard Baits >

Overton's has the top selection of hard baits including hundreds of crankbaits, jigs, spinners, buzz baits, topwater baits, spoon and blade baits, and swimbaits in a huge variety of shapes, sizes, and eye-catching colors. When you're choosing from brands like Rapala, Northland Fishing Tackle, and Storm you can count on the right kind of attention.

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Rapala X-Rap Classic, 3-1/8"

Rapala X-Rap Classic, 3-1/8"

Key Features
  • Slashbait action

  • Perfect size and shape of a minnow

  • Textured translucent body

  • Internal long-cast system

  • Stainless steel through wire construction

11 colors available
$8.49 - $9.99
Rapala Shad Rap Hard Bait, SR07 Series

Rapala Shad Rap Hard Bait, SR07 Series

Key Features
  • Closely resembles baitfish from around the world

  • Casts like a bullet and works at a range of depths

  • Equally effective when cast or trolled

  • Natural profile with classic wobble action

  • Hand-tuned and tank-tested

11 colors available
$7.49
Lindy Old Guide's Secret Willow Rig

Lindy Old Guide's Secret Willow Rig

Key Features
  • Willow-leaf blade create moderate vibration

  • #4.5 blade trolls deep at high speeds

  • Equipped with 6mm faceted beads and 2 gold hooks

5 colors available
$2.99
$1.99
Storm Deep ThunderStick Madflash Minnow, 4-3/8"

Storm Deep ThunderStick Madflash Minnow, 4-3/8"

Key Features
  • Time-tested and popular minnow imitator

  • Effective wounded baitfish action

  • Swims deeper than its predecessor

  • Madflash color patterns provide maximum flash

  • 2 Nickel VMC Barbarian hooks

11 colors available
$4.99
Rapala Shad Rap Hard Bait, SR08 Series
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Rapala Shad Rap Hard Bait, SR08 Series

Key Features
  • Closely resembles baitfish from around the world

  • Casts like a bullet and works at a range of depths

  • Equally effective when cast or trolled

  • Natural profile with classic wobble action

  • Hand-tuned and tank-tested

$4.96 - $7.99
  •  
Rapala Original Floater Hard Bait, F13 Series

Rapala Original Floater Hard Bait, F13 Series

Key Features
  • Balsa wood construction

  • VMC hooks

  • Can be fished top to bottom; runs fast or slow

  • Wounded minnow action is irresistible to fish

8 colors available
$8.49
Storm Live Kickin' Shad Swimbait, 3"

Storm Live Kickin' Shad Swimbait, 3"

Key Features
  • Kickin Minnow Action

  • Durable soft body

  • Life-like, segemented tail

  • Holographic insert and WildEye

6 colors available
$3.99
Rapala Shad Rap Hard Bait, SR09 Series

Rapala Shad Rap Hard Bait, SR09 Series

Key Features
  • Closely resembles baitfish from around the world

  • Casts like a bullet and works at a range of depths

  • Equally effective when cast or trolled

  • Natural profile with classic wobble action

  • Hand-tuned and tank-tested

9 colors available
$4.96 - $7.99
Mepps Aglia Dressed Treble Hook Spinners, #2, 1/6 oz.

Mepps Aglia Dressed Treble Hook Spinners, #2, 1/6 oz.

Key Features
  • Natural squirrel tail or bucktail

  • Bring in all sizes of fish

10 colors available
$2.94 - $4.99
1/2 oz. Gander Mountain Spinnerbait

1/2 oz. Gander Mountain Spinnerbait

Key Features
  • 1/2 oz.

3 colors available
$1.99
Johnson Silver Minnow, 1.75"

Johnson Silver Minnow, 1.75"

Key Features
  • Works well in fresh and saltwater

  • Can be fished in heavy plant cover w/o snagging

  • Plated with silver or gold for a bright flash

  • Hand-soldered hook with a no-twist eye

$4.99
$4.19
Northland Reed-Runner Tandem Spinnerbait, 3/8 oz.

Northland Reed-Runner Tandem Spinnerbait, 3/8 oz.

Key Features
  • Virtually weedless for fishing around heavy cover

  • Molded-in tangle-proof Eagle-Claw Lazer-Sharp hook

  • Swimn Skirt features 80 soft strands that pulsate

  • Willowleaf spinner blades create flash and clatter

6 colors available
$2.99
Strike King KVD Sexy Frog

Strike King KVD Sexy Frog

Key Features
  • Slices through heavy cover

  • Swims like the real thing in open water

  • Super-sharp Gamakatsu hook

  • Free-floating rattle emits strike-enticing sound

10 colors available
$8.49
$7.99
Matzuo Square Bill 3 Pack, Size 5

Matzuo Square Bill 3 Pack, Size 5

Key Features
  • Shallow running crankbaits

  • Rattling, tight-swimming action

  • Square bill prevents snags

  • Perfect trio color combination

2 colors available
$17.99
$12.96
Buy 2+ at $7.49 ea.
Rapala Snap Rap, 3-1/8"

New! Rapala Snap Rap, 3-1/8"

Key Features
  • Unique body design with gliding tail wing

  • Darting snap action and gliding drop action

  • Black nickel VMC belly hook

  • Hand tuned and tank tested

  • Fixed nose and tail hooks

8 colors available
$7.99
Northland Screw-Ball Floater, SBF1

Northland Screw-Ball Floater, SBF1

Key Features
  • Doesnt get hung up over weeds or rocks

  • 3-segment foam body

  • Short-shank, wide-gap Lip-Stick hook

  • Tailor-made for rigging live bait

  • Eye-catching colors

3 colors available
$2.99
$1.96
Rapala Jointed Deep Husky Jerk, JDHJ12

Rapala Jointed Deep Husky Jerk, JDHJ12

Key Features
  • VMC black nickel hooks

  • Hand-tuned and tank-tested

  • Running depth: 8-13

  • Length: 4.75

  • Weight: 0.5 oz.

8 colors available
$6.49 - $6.99
Rapala Shadow Rap Shad Deep

Rapala Shadow Rap Shad Deep

Key Features
  • Sharp turns and a slow "rise" on the pause

  • Versatile enough to match the mood of the fish

  • "Frosted" colors absorb light and minimize flash

  • Enhanced absence of aggressiveness

24 colors available
$9.99
$8.99
Rapala Jointed Shad Rap Hard Bait - JSR04 Series

Rapala Jointed Shad Rap Hard Bait - JSR04 Series

Key Features
  • 1-1/2" long

  • 5/16 oz. weight

11 colors available
$6.49
Mepps Aglia Dressed Treble Hook Spinners, #4, 1/3 oz.

Mepps Aglia Dressed Treble Hook Spinners, #4, 1/3 oz.

Key Features
  • Natural squirrel tail or bucktail

  • Bring in all sizes of fish

8 colors available
$3.94 - $5.99
Rat-L-Trap Classic Crankbait Lure

Rat-L-Trap Classic Crankbait Lure

Key Features
  • Flashy, shad-like profile

  • Super-tight wiggling action

  • Excellent on highly pressured swimbait lakes

  • Ideal for catching a variety of predator gamefish

  • One per package

7 colors available
$4.96 - $5.99
Rapala Shadow Rap Shad Jerkbait, 3-1/2"

Rapala Shadow Rap Shad Jerkbait, 3-1/2"

Key Features
  • Big fish cant resist the slow-rising action

  • Sharp horizontal actions mimic a shad in trouble

  • Larger profile presents more flash

  • Fishes both finesse and more aggressive retrieves

24 colors available
$9.99
$8.99
Northland Forage Minnow Casting Spoon, 3/4 oz.

Northland Forage Minnow Casting Spoon, 3/4 oz.

Key Features
  • Wiggles, wobbles, flashes, and flutters!

  • Stamped from solid brass for maximum flash

  • 3-D Baitfish-Image design for a realistic look

  • high-performance VMC Cone-Cut Hooks

  • Proven to outfish conventional spoons 3 to 1!

$4.99
Blue Fox Vibrax Bullet, 1/4 oz.

Blue Fox Vibrax Bullet, 1/4 oz.

Key Features
  • Withstands faster currents and deeper waters

  • Machined brass main body construction

  • Sharp and strong VMC hooks

  • Heavy duty stainless steel shaft

  • Blade size: 2

5 colors available
$3.49
Bagley Small Fry 1 Crankbait, 2"

Bagley Small Fry 1 Crankbait, 2"

Key Features
  • Flat side and rounded lip

  • Triggers huge impulse strikes

  • Incredible, realistic patterns and movement

  • Drives bass and walleye to charge

3 colors available
$5.99
Rapala Clackin' Rap, 3-1/8"

Rapala Clackin' Rap, 3-1/8"

Key Features
  • Steel bell and metal discs make a clackin sound

  • Lipless swimming action

  • Translucent, textured body

  • Realistic 3D holographic eyes

  • Equipped with VMC wide-gap treble hooks

2 colors available
$10.99
Northland Fishing Tackle Fire-Ball Spinning Jig

Northland Fishing Tackle Fire-Ball Spinning Jig

Key Features
  • Thumping and flicker action

  • Combination of Fire-Ball and Thumper jig

  • Thumping belly blade

  • Custom designed short-shank hook w/ wide-gap

  • Works great with minnows, crawlers, and leeches

4 colors available
$2.99
Strike King KVD 1.5 Flatside Crankbait

Strike King KVD 1.5 Flatside Crankbait

Key Features
  • Designed by Kevin VanDam

  • Slender, modified flat side

  • Unpredictable humping action

  • Divse down 8-feet

  • Weight: 9/16 oz

6 colors available
$6.49
Strike King Pro-Model 5 Crankbait

Strike King Pro-Model 5 Crankbait

Key Features
  • 1/2 oz. weight

  • 10 - 13 dives

4 colors available
$5.49
All-Terrain Tackle Swim Jig, 5/16 oz.

All-Terrain Tackle Swim Jig, 5/16 oz.

Key Features
  • 5/16 oz.

  • Easily glides through water

  • Soft weed guard and a super sharp hook

2 colors available
$3.49
Johnson Beetle Spin, 1/4 oz.

Johnson Beetle Spin, 1/4 oz.

Key Features
  • Soft body creates irresistible lifelike action

  • Disperse attractant through the water

  • Simple and easy to use for anglers at any level

8 colors available
$1.99
1/4 oz. Gander Mountain Spinnerbait

1/4 oz. Gander Mountain Spinnerbait

Key Features
  • 1/4 oz.

3 colors available
$1.99

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