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Fishing > Lures, Baits, & Tackle > Hard Baits >

Overton's has the top selection of hard baits including hundreds of crankbaits, jigs, spinners, buzz baits, topwater baits, spoon and blade baits, and swimbaits in a huge variety of shapes, sizes, and eye-catching colors. When you're choosing from brands like Rapala, Northland Fishing Tackle, and Storm you can count on the right kind of attention.

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Heddon Super Spook Jr., 3-1/2"

Heddon Super Spook Jr., 3-1/2"

Key Features
  • Compact topwater lure with explosive features

  • Durable construction and super-stout hardware

  • Able to stand up to charges from schooling fish

  • Retrieve it slow or fast for different movements

$6.99
Strike King Bitsy Bug Mini Jig, 1/4-oz.

Strike King Bitsy Bug Mini Jig, 1/4-oz.

Key Features
  • Great for fishing in areas with weeds and rock

  • Inverted line tie keeps line from fraying

  • Head design keeps it from getting stuck in rocks

  • Premium silicone skirt provides excellent action

$1.99
Lindy Old Guide's Secret Willow Rig

Lindy Old Guide's Secret Willow Rig

Key Features
  • Willow-leaf blade create moderate vibration

  • #4.5 blade trolls deep at high speeds

  • Equipped with 6mm faceted beads and 2 gold hooks

5 colors available
$2.99
$1.99
Johnson Beetle Spin, 1/4-oz., 2-Pk.

Johnson Beetle Spin, 1/4-oz., 2-Pk.

Key Features
  • A fishing mainstay since the 1950s

  • Cupped blade causes louder, harder vibration

  • Safety-pin spinner can be easily removed

  • Versatile enough for nearly any situation

  • Comes with one nickel blade and 2 soft bodies

$1.99
Bagley Rattlin' Honey B Crankbait

Bagley Rattlin' Honey B Crankbait

Key Features
  • Square lip tumbles through junk

  • Casts easily and accurately

  • Bounces and skitters around structures

  • Internal BBs create a loud rattle

$5.99
Z-Man ChatterBait Freedom, 3/8-oz.

Z-Man ChatterBait Freedom, 3/8-oz.

Key Features
  • Crankbait action with jig profile

  • Swinging hook design for free, natural action

  • Industry-first internal hook connection

  • Extra-strong quick clip for durability

  • 5/0 VMC X Long Wide Gap hook

$8.49
Rapala Jointed Deep Husky Jerk, 4-3/4"

Rapala Jointed Deep Husky Jerk, 4-3/4"

Key Features
  • Jointed body adds an exaggerated kick tail action

  • Tough plastic body with internal rattle

  • Slow-sinking means it can be fished at any depth

  • Can be cast or trolled and runs true at any speed

  • Includes premium VMC black nickel hooks

$6.49 - $6.99
Strike King Mr. Crappie Crappie Thunder, 1-3/4", 15-Pk.

Strike King Mr. Crappie Crappie Thunder, 1-3/4", 15-Pk.

Key Features
  • Tube-style bait with tantalizing action

  • Solid, rippled body gives it good vibration

  • Tentacle-like tails flare out 90 degrees

  • Great for jigging, casting, tight-line trolling

$2.99
VMC SPJ Spin Jig, 5/8-oz.

New! VMC SPJ Spin Jig, 5/8-oz.

Key Features
  • One of the best fish-head spin jigs available

  • Exaggerated belly keel for stabilization

  • Ball bearing swivel maximizes swim-and-spin action

  • Double wire hook keeper holds your trailers

  • High-carbon steel VMC hook with needle point

$3.99
Mepps Aglia Dressed Treble Hook Spinners, #3, 1/4 oz.

Mepps Aglia Dressed Treble Hook Spinners, #3, 1/4 oz.

Key Features
  • Natural squirrel tail or bucktail

  • Bring in all sizes of fish

13 colors available
$3.94 - $4.99
Rapala X-Rap Shad, 3-1/8"
  •  

Rapala X-Rap Shad, 3-1/8"

Key Features
  • Versatile lure thats sure to catch fish

  • Suspends on the pause to produce strikes

  • Internal rattle and flash feather teaser tail

  • Can be cast or trolled to equally great effect

  • Equipped with premium VMC black nickel hooks

$9.99
  •  
Gander Mountain Spinnerbait, 3/8-oz.

Gander Mountain Spinnerbait, 3/8-oz.

Key Features
  • Moves lots of water with plenty of flash

  • Colorado blade gleams brightly

  • Silicone skirt waves slowly and tantalizingly

  • Fish-head style delivers realistic profile

  • Blood red hook simulates a wound

$1.99
Rapala Down Deep Husky Jerk, 4-3/4"

Rapala Down Deep Husky Jerk, 4-3/4"

Key Features
  • Deep-diving lip lets it reach depths of up to 20

  • Rattle chamber transmits sound waves through water

  • Crafted with stunning translucent glass

  • Holographic foil spine reflects maximum light

  • Equipped with VMC treble hooks

$6.49
Heddon Super Spook, 5"

Heddon Super Spook, 5"

Key Features
  • Durable construction and super-stout hardware

  • Topwater lure for going after voracious species

  • Retrieve it slow or fast forr different movements

  • 3 super-sharp hooks offer more hooking power

$6.99
Rapala Husky Jerk, 4-3/4"

Rapala Husky Jerk, 4-3/4"

Key Features
  • Perfectly balanced for casting or trolling

  • Rattle chamber transmits sound waves through water

  • Crafted with stunning translucent glass

  • Holographic foil spine reflects maximum light

  • Equipped with VMC treble hooks

$5.99
Mepps Aglia Dressed Treble Hook Spinners, #2, 1/6 oz.

Mepps Aglia Dressed Treble Hook Spinners, #2, 1/6 oz.

Key Features
  • Natural squirrel tail or bucktail

  • Bring in all sizes of fish

10 colors available
$2.94 - $4.99
Mepps Aglia Dressed Treble Hook Spinners, #4, 1/3 oz.

Mepps Aglia Dressed Treble Hook Spinners, #4, 1/3 oz.

Key Features
  • Natural squirrel tail or bucktail

  • Bring in all sizes of fish

8 colors available
$3.94 - $5.99
Johnson Beetle Spin, 1/16-oz., 3-Pk.

Johnson Beetle Spin, 1/16-oz., 3-Pk.

Key Features
  • A fishing mainstay since the 1950s

  • Cupped blade causes louder, harder vibration

  • Safety-pin spinner can be easily removed

  • Versatile enough for nearly any situation

  • Comes with one nickel blade and 3 soft bodies

$1.99
Rapala X-Rap Shad, 2-1/2"

Rapala X-Rap Shad, 2-1/2"

Key Features
  • Versatile lure thats sure to catch fish

  • Suspends on the pause to produce strikes

  • Internal rattle and flash feather teaser tail

  • Can be cast or trolled to equally great effect

  • Equipped with premium VMC black nickel hooks

$8.99 - $9.99
Gander Mountain Tandem Spinnerbait, 1/2-oz.

Gander Mountain Tandem Spinnerbait, 1/2-oz.

Key Features
  • Tandem blades move lots of water

  • Silicone skirt waves slowly and tantalizingly

  • Vibrant colors offer ultimate attraction

  • Fish-head style for realistic profile

  • Blood red hook simulates a wounded bait fish

$1.99
Bill Lewis Classic Rat-L-Trap, 3"

Bill Lewis Classic Rat-L-Trap, 3"

Key Features
  • Flashy, shad-like profile

  • Super-tight wiggling action

  • Excellent on highly pressured swimbait lakes

  • Ideal for catching a variety of predator gamefish

$5.99
Storm Live Kickin' Minnow, 4"

Storm Live Kickin' Minnow, 4"

Key Features
  • Convincing WildEye

  • Holographic insert

  • Life-like, segemented tail

  • Durable soft body

6 colors available
$4.49
Mann's Little George, 1/2-oz.

Mann's Little George, 1/2-oz.

Key Features
  • Teardrop shape and center-lin balance

  • Parachutes down with the spinner blade

  • Wiggle-and-flash action entices fish

  • Ideal for schooling fish

$2.99
Rapala Shad Rap, 1-1/2"
  •  

New! Rapala Shad Rap, 1-1/2"

Key Features
  • Constructed of premium balsa wood

  • Equally effective cast or trolled

  • Hand-tuned and tank-tested for perfection

  • Features super sharp VMC black nickel treble hooks

  • Delivers legendary Rapala wobbling action

$5.96 - $7.49
  •  
Northland Fishing Tackle Fire-Ball Spinning Jig

Northland Fishing Tackle Fire-Ball Spinning Jig

Key Features
  • Thumping and flicker action

  • Combination of Fire-Ball and Thumper jig

  • Thumping belly blade

  • Custom designed short-shank hook w/ wide-gap

  • Works great with minnows, crawlers, and leeches

4 colors available
$2.99
Berkley Warpig, 3"
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New! Berkley Warpig, 3"

Key Features
  • Designed with hard bait expert David Fritts

  • Lipless sinker with maximum sound and vibration

  • Aggressive actions draw out more bites

  • Blunt nose keeps it from snagging on structures

$6.99
  •  
Rapala Husky Jerk, 5-1/2"

Rapala Husky Jerk, 5-1/2"

Key Features
  • Perfectly balanced for casting or trolling

  • Rattle chamber transmits sound waves through water

  • Crafted with stunning translucent glass

  • Holographic foil spine reflects maximum light

  • Equipped with VMC treble hooks

$5.99
Gander Mountain Tandem Spinnerbait, 1/4-oz.

Gander Mountain Tandem Spinnerbait, 1/4-oz.

Key Features
  • Tandem blades move lots of water

  • Silicone skirt waves slowly and tantalizingly

  • Vibrant colors offer ultimate attraction

  • Fish-head style for realistic profile

  • Blood red hook simulates a wounded bait fish

$1.99
Berkley PowerBait Kicker Frog, 4", 3-Pk.

Berkley PowerBait Kicker Frog, 4", 3-Pk.

Key Features
  • One of the most realistic soft frogs on the market

  • Uniquely-designed legs for lifelike kicking motion

  • Loaded up with PowerBait scent and flavor

  • Includes a pre-rigged #4/0 wide gap hook

$4.99
Northland Tackle Reed-Runner Tandem Spin, 3/8-oz.

Northland Tackle Reed-Runner Tandem Spin, 3/8-oz.

Key Features
  • Virtually weedless for fishing around heavy cover

  • Molded-in tangle-proof Eagle-Claw Lazer-Sharp hook

  • Swimn Skirt features 80 soft strands that pulsate

  • Willowleaf spinner blades create flash and clatter

$2.99
Rapala Jointed Shallow Shad Rap, 2-3/4"
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Rapala Jointed Shallow Shad Rap, 2-3/4"

Key Features
  • Exaggerated, rhythmic rattle

  • Wide swimming action

  • Great for casting and trolling

  • Black nickel VMC hooks

$6.49 - $6.99
  •  
Blue Fox Vibrax Bullet Fly, 1/4-oz.

Blue Fox Vibrax Bullet Fly, 1/4-oz.

Key Features
  • Dressed tail for added attraction

  • Blade rotates in a wide arc for max vibration

  • Heavy duty stainless steel shaft

  • Withstands faster currents and deeper waters

  • Sharp and strong VMC hooks

$3.49

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