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Fishing > Lures, Baits, & Tackle > Hard Baits >

Fishing>Lures, Baits, & Tackle>Hard Baits>

Overton's has the top selection of hard baits including hundreds of crankbaits, jigs, spinners, buzz baits, topwater baits, spoon and blade baits, and swimbaits in a huge variety of shapes, sizes, and eye-catching colors. When you're choosing from brands like Rapala, Northland Fishing Tackle, and Storm you can count on the right kind of attention.

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Lindy Old Guide's Secret Willow Rig

Lindy Old Guide's Secret Willow Rig

Key Features
  • Willow-leaf blade create moderate vibration

  • #4.5 blade trolls deep at high speeds

  • Equipped with 6mm faceted beads and 2 gold hooks

7 colors available
$2.99
$1.99
Bomber Saltwater-Grade Badonk-A-Donk Topwater Lure..

Bomber Saltwater-Grade Badonk-A-Donk Topwater Lure

Key Features
  • All-purpose topwater lure

  • Low pitch option for calm days or clean water

  • High pitch option for windy days or stained water

  • Variety of lengths available

  • Saltwater-grade

12 models to choose from
$2.94 - $6.99
Zoom Horny Toad Baits

Zoom Horny Toad Baits

Key Features
  • Innovative tails displace more water

  • Salt impregnation

  • High-action appendages

7 colors available
$3.99
Heddon Super Spook Jr. Topwater Lure, 3-1/2"

Heddon Super Spook Jr. Topwater Lure, 3-1/2"

Key Features
  • Durable construction with a realistic profile

  • Can be fished with a "walk-the-dog" action

  • Features rugged line ties and an internal rattle

  • Equipped with two Xcalibur treble hooks

12 colors available
$4.97 - $6.99
Storm Original Hot 'N Tot

Storm Original Hot 'N Tot

Key Features
  • Original metal lip

  • Original molds, components, colors

  • Original packaging style

  • Wild searching action

2 models to choose from
$3.99
Rapala Countdown Hard Bait - CD09 Series

Rapala Countdown Hard Bait - CD09 Series

Key Features
  • 3-1/2" long

  • 7/16 oz. weight

5 colors available
$7.99
Booyah Boogee Bait

Booyah Boogee Bait

Key Features
  • 3-in-1 jig head, spinnerbait flash, boogee dance

  • Prompts vicious strikes from big predators

  • Classic Boo Jig head shape

  • 55-strand Bio-flex silicone skirt w/flash inserts

  • 4/O Xcalibur Tx3 hook

2 colors available
$6.99
Storm Original ThinFin

Storm Original ThinFin

Key Features
  • Imitates shad, shiners, herring, other baitfish

  • Erratice darting action and surperior flash

  • Aggressive diving lip keeps bait at shallow depth

  • Deep body, flat sides, and detailed scales

  • Durable construction for repeated use

$3.99
Picasso School-E-Rig

Picasso School-E-Rig

Key Features
  • Can be rigged with a wide variety of lures

  • Designed to resemble a school of baitfish

  • Handcrafted in the USA

  • Lead-Free impact-resistant plastic construction

6 colors available
$19.99
$9.94
Storm Live Kickin' Shad

Storm Live Kickin' Shad

Key Features
  • Kickin Minnow Action

  • Durable soft body

  • Life-like, segemented tail

  • Holographic insert and WildEye

4 models to choose from
$1.94 - $4.99
Rapala Countdown, CD09, 3.5"

New! Rapala Countdown, CD09, 3.5"

Key Features
  • Balsa construction

  • Custom swimming action

  • Controlled depth technique

  • Includes VMC black nickel hooks

  • Hand-tuned and tank-tested

3 colors available
$9.49
Rapala Original Floater Hard Bait, F13 Series

Rapala Original Floater Hard Bait, F13 Series

Key Features
  • Balsa wood construction

  • VMC hooks

  • Can be fished top to bottom; runs fast or slow

  • Wounded minnow action is irresistible to fish

8 colors available
$7.99
Rapala Trolls-To Minnow, 3-1/2"

Rapala Trolls-To Minnow, 3-1/2"

Key Features
  • Balsa wood construction for buoyancy and control

  • Triangle-lip design with flat sides

  • Designed to dive to and hold at its target depth

  • Equipped with VMC black nickel treble hooks

  • Available in minnow and shad profiles

$7.99
Rapala Skitter Walk

Rapala Skitter Walk

Key Features
  • Streamlined profile for maximum casting distance

  • Large internal rattle for lots of motion and sound

  • Flashy finish and 3D, holographic eyes

  • Ideal for targeting freshwater trophy gamefish

  • Equipped with VMC treble hooks

13 models to choose from
$6.99 - $9.99
Rapala Jointed Shad Rap Hard Bait - JSR05 Series

Rapala Jointed Shad Rap Hard Bait - JSR05 Series

Key Features
  • 2" long

  • 1/4 oz. weight

13 colors available
$7.29
Rapala DT Series Custom Ink Crankbait

Rapala DT Series Custom Ink Crankbait

Key Features
  • Muted body colors

  • Super fine glitter

  • Translucent pearly finish

  • Preset diving depth of 4-feet

  • Black nickel VMC hooks

5 models to choose from
$6.99
Rapala Ultra Light Crank, ULC03

New! Rapala Ultra Light Crank, ULC03

Key Features
  • Wobble and rolling action

  • Diving lip design

  • External Scales

  • 3D holographic eyes

  • Recommended technique: casting

10 colors available
$5.99
Heddon Pop'n Image Topwater Lure

Heddon Pop'n Image Topwater Lure

Key Features
  • Lifelike finishes, realistic baitfish eyes

  • Unmatched "popping" and "walking-the-dog"

  • Designed for castability

  • Comes with two Xcalibur Rotating treble hooks

6 colors available
$5.99
Manns Baby 1-Minus

Manns Baby 1-Minus

Key Features
  • Running depth from 1" to 12"

  • Produces a bulge 7 wake at 1"-2" on slow retrieve

  • Maximum depth of 12" on a fast retrieve

  • Red hooks for visual appeal and positive hooksets

  • Loud rattles attracts gamefish from far off

2 models to choose from
$4.99
Storm Deep ThunderStick

Storm Deep ThunderStick

Key Features
  • Realistic scale pattern

  • Holographic finish

  • Swims deeper than its predecessor

  • UV finish

  • Nickel VMC Barbarian hooks

$4.99

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