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Fishing > Lures, Baits, & Tackle > Hard Baits >

Fishing>Lures, Baits, & Tackle>Hard Baits>

Overton's has the top selection of hard baits including hundreds of crankbaits, jigs, spinners, buzz baits, topwater baits, spoon and blade baits, and swimbaits in a huge variety of shapes, sizes, and eye-catching colors. When you're choosing from brands like Rapala, Northland Fishing Tackle, and Storm you can count on the right kind of attention.

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Rapala BX Jointed Minnow

Rapala BX Jointed Minnow

Key Features
  • Tough balsa core baits on the inside

  • Encased with a durable copolymer shell

  • Floating and kicking action

  • Multipurpose for casting and trolling

  • VMC black nickel round bend hooks

10 colors available
$12.99
$10.99
1/2 oz. Gander Mountain Spinnerbait

1/2 oz. Gander Mountain Spinnerbait

Key Features
  • 1/2 oz.

3 colors available
$1.99
Zoom Horny Toad Baits

Zoom Horny Toad Baits

Key Features
  • Innovative tails displace more water

  • Salt impregnation

  • High-action appendages

6 colors available
$4.49 - $4.79
Rapala Jointed Shad Rap Hard Bait - JSR04 Series

Rapala Jointed Shad Rap Hard Bait - JSR04 Series

Key Features
  • 1-1/2" long

  • 5/16 oz. weight

12 colors available
$6.49 - $7.29
Rapala DT Classic, 2"

Rapala DT Classic, 2"

Key Features
  • Balsa wood construction for buoyancy and control

  • Internal weights, tapered fuselage, and thin tail

  • Pulls easily through the water

  • Rattles to grab the attention of nearby predators

  • Equipped with VMC treble hooks

11 colors available
$7.99 - $8.29
$6.99 - $7.99
Rat-L-Trap Tiny-Trap Lightweight Crankbait Lure, 1/8 oz.

Rat-L-Trap Tiny-Trap Lightweight Crankbait Lure, 1/8 oz.

Key Features
  • Ideal for high-pressure lakes or dropping temps

  • Excellent for hunting panfish or crappie

  • One per package

$5.99
$3.94
Rapala Balsa Xtreme Minnow 10; BXM10

Rapala Balsa Xtreme Minnow 10; BXM10

Key Features
  • Balsa body inside; durable copolymar shell

  • Molded 3D head, gills, and scales

  • Flat sided with strong flash on roll

  • Life like finishes and 3D holographic eyes

  • Hand tuned/tank tested

10 colors available
$10.99
Rapala Scatter Rap Minnow, 4-3/8"

New! Rapala Scatter Rap Minnow, 4-3/8"

Key Features
  • Balsa body perfectly mimics a spooked baitfish

  • Scatter Lip bill

  • Aggressive sweeping action under waters surface

  • Can be cast or trolled

16 colors available
$8.99
Rapala Original Floater Hard Bait, F13 Series

Rapala Original Floater Hard Bait, F13 Series

Key Features
  • Balsa wood construction

  • VMC hooks

  • Can be fished top to bottom; runs fast or slow

  • Wounded minnow action is irresistible to fish

8 colors available
$8.49
Spro SB40 BBZ1 4" Shad

Spro SB40 BBZ1 4" Shad

Key Features
  • Cutting Edge Shad Swim Bait

  • Sinks 1 foot every 4 seconds

  • For pros and novice anglers alike

5 colors available
$19.99
Storm Jointed Flatstick, FSJ19

Storm Jointed Flatstick, FSJ19

Key Features
  • Jointed tail design with wide rolling action

  • External scales

  • 3D holographic eye

  • VMC black nickel treble hooks

  • Best technique: casting/trolling

11 colors available
$14.99
Mepps Aglia Dressed Treble Hook Spinners, #5, 1/2 oz.

Mepps Aglia Dressed Treble Hook Spinners, #5, 1/2 oz.

Key Features
  • Natural squirrel tail or bucktail

  • Bring in all sizes of fish

6 colors available
$5.99
$4.96
Rapala Balsa Xtreme Swimmer 12; BXS12

Rapala Balsa Xtreme Swimmer 12; BXS12

Key Features
  • Balsa body inside; durable copolymar shell

  • Molded 3D head, gills, and scales

  • Flat sided with strong flash on roll

  • Life like finishes and 3D holographic eyes

  • Hand tuned/tank tested

10 colors available
$12.99
Strike King Pro-Model Series 10XD Crankbait

Strike King Pro-Model Series 10XD Crankbait

Key Features
  • Dives up to 25

  • Casts and pulls surprisingly easily

  • 6" in length

  • Designed to be fished slow or fast

8 colors available
$14.99
Rapala Husky Jerk Hard Bait, 4-3/4"

Rapala Husky Jerk Hard Bait, 4-3/4"

Key Features
  • Perfectly balanced for casting or trolling

  • Rattle chamber transmits sound waves through water

  • Crafted with stunning translucent glass

  • Holographic foil spine reflects maximum light

  • Equipped with VMC treble hooks

10 colors available
$5.99
Rapala X-Rap Shad Shallow, 2-1/2"

Rapala X-Rap Shad Shallow, 2-1/2"

Key Features
  • Brings noise and motion to the top 3 of the water

  • Classic shad shape with dressed rear

  • Irresistible rattle and Slashbait swimming action

  • Internal long-cast system

  • Equipped with VMC treble hooks

8 colors available
$9.99
3/8 oz. Gander Mountain Spinnerbait

3/8 oz. Gander Mountain Spinnerbait

Key Features
  • 3/8 oz.

3 colors available
$1.99
3/8 oz. Gander Mountain Spinnerbait

3/8 oz. Gander Mountain Spinnerbait

Key Features
  • 3/8 oz. Red Hook

3 colors available
$1.99
Rapala Clackin' Rap, 3-1/8"

Rapala Clackin' Rap, 3-1/8"

Key Features
  • Steel bell and metal discs make a clackin sound

  • Lipless swimming action

  • Translucent, textured body

  • Realistic 3D holographic eyes

  • Equipped with VMC wide-gap treble hooks

4 colors available
$10.99
Northland Thumper Crappie King Jig, 1/16 oz.

Northland Thumper Crappie King Jig, 1/16 oz.

Key Features
  • Life-like minnow head

  • Mustad Ultra-Point hook

  • Tantalizing DoubleCurl Screwtail

  • Thumping belly blade

7 colors available
$3.99
All-Terrain Tackle Swim Jig, 5/16 oz.

All-Terrain Tackle Swim Jig, 5/16 oz.

Key Features
  • 5/16 oz.

  • Easily glides through water

  • Soft weed guard and a super sharp hook

2 colors available
$3.49
Rapala X-Rap Classic, 3-1/8"

Rapala X-Rap Classic, 3-1/8"

Key Features
  • Slashbait action

  • Perfect size and shape of a minnow

  • Textured translucent body

  • Internal long-cast system

  • Stainless steel through wire construction

11 colors available
$8.49 - $9.99
Rapala DT Thug, 2-1/2"

Rapala DT Thug, 2-1/2"

Key Features
  • Balsa wood construction for buoyancy and control

  • Internal weights, tapered fuselage, and thin tail

  • Pulls easily through the water

  • Rattles to grab the attention of nearby predators

  • Equipped with VMC treble hooks

6 colors available
$9.99 - $14.98
$7.96 - $9.99
Rapala X-Rap Prop, XRPR11

Rapala X-Rap Prop, XRPR11

Key Features
  • Churns, spits, and gurgles at the twitch of a rod

  • First-rate finish, hooks, and action

  • Excels around grasslines and shallow cover

  • Counter-rotating blades for stabilization

  • Internal laser-etched scales

6 colors available
$10.99
Rapala Jointed Deep Husky Jerk, JDHJ12

Rapala Jointed Deep Husky Jerk, JDHJ12

Key Features
  • VMC black nickel hooks

  • Hand-tuned and tank-tested

  • Running depth: 8-13

  • Length: 4.75"

  • Weight: 0.5 oz.

8 colors available
$6.49 - $6.99
Rapala Deep Tail Dancer Hard Bait - TDD11 Series

Rapala Deep Tail Dancer Hard Bait - TDD11 Series

Key Features
  • 4-3/8" long

  • 3/4 oz. weight

6 colors available
$10.99
Strike King Red Eye Shad

Strike King Red Eye Shad

Key Features
  • Lipless crankbait

  • Lifelike rattle and paint job

  • 3D holographic Eyes

  • Free floating action

  • Weight: 1/2 oz.

3 colors available
$6.49
Bomber Saltwater-Grade Super Pogy Lipless Rattle Bait, High-Pitch, 3-1/2"L

Bomber Saltwater-Grade Super Pogy Lipless Rattle Bait, High-Pitch...

Key Features
  • All-purpose saltwater lure

  • Versatile lipless rattle bait

  • High-pitch for windy days or stained water

4 colors available
$7.99
Lindy Old Guide's Secret Willow Rig

Lindy Old Guide's Secret Willow Rig

Key Features
  • Willow-leaf blade create moderate vibration

  • #4.5 blade trolls deep at high speeds

  • Equipped with 6mm faceted beads and 2 gold hooks

5 colors available
$2.99
$1.99
Strike King KVD Sexy Frog

Strike King KVD Sexy Frog

Key Features
  • Slices through heavy cover

  • Swims like the real thing in open water

  • Super-sharp Gamakatsu hook

  • Free-floating rattle emits strike-enticing sound

10 colors available
$7.99 - $8.49
Buy 3+ at $6.99 ea.
Matzuo Square Bill 3 Pack, Size 5

Matzuo Square Bill 3 Pack, Size 5

Key Features
  • Shallow running crankbaits

  • Rattling, tight-swimming action

  • Square bill prevents snags

  • Perfect trio color combination

2 colors available
$17.99
Buy 2+ at $7.49 ea.
Matzuo Medium Diver Bass Baits 3 Pack

Matzuo Medium Diver Bass Baits 3 Pack

Key Features
  • Reaches 4-6 feet on retrieve

  • Resonating rattle and a perfect wobble

  • Perfect trio color combination

$17.99
Buy 2+ at $7.49 ea.

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