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Berkley > Fishing > Lures, Baits, & Tackle >

Berkley>Fishing>Lures, Baits, & Tackle>

We've got hundreds of lures, baits, and tackles from brands like Berkley, Rapala, and Northland Fishing Tackle at unbeatable prices. Get the attention you want with hard baits like crankbaits, spinners, and jigs or soft baits like worms, jerkbaits, and creatures, or choose a simply reliable fishing hook and line from our terminal tackle selection.

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Berkley Gulp! Maggot

Berkley Gulp! Maggot

Key Features
  • Packed with Gulp! scent and flavor formula

  • Best when gobbed on a straight-shank hook

  • Comes in a re-sealable container for safe storage

3 colors available
$5.99
Gulp! Jerk Shad Soft Bait

Gulp! Jerk Shad Soft Bait

Key Features
  • Infused with irresistible Gulp scent formula

  • Excellent for jigging or fishing drop-shot rigs

  • Realistic look and feel

6 colors available
$3.97 - $6.99
Berkley Silver Minnow

Berkley Silver Minnow

Key Features
  • Works well in fresh and saltwater

  • Can be fished in heavy plant cover w/o snagging

  • Plated with silver or gold for a bright flash

  • Hand-soldered hook with a no-twist eye

5 models to choose from
$4.99
$2.94 - $4.49
Berkley PowerBait Minnow

Berkley PowerBait Minnow

Key Features
  • Slender baitfish profile with a split-tail design

  • Creates subtle, yet appealing action

  • Ideal for bass, walleye, trout, and crappie

  • PowerBait flavor scent keeps fish hanging on!

2 models to choose from
$2.97 - $4.99
Berkley PowerBait Ribbontail Grub, MPRG3

Berkley PowerBait Ribbontail Grub, MPRG3

Key Features
  • Tapered body and ribbontail design

  • Can be fished as a jig or as spinnerbait

  • Perfect for light wire hooks

  • Maximum holding power and swimming action

2 models to choose from
$3.99
$2.97
Berkley Flicker Shad Crankbait

Berkley Flicker Shad Crankbait

Key Features
  • Size, profile, and dive depth imitate real shad

  • Mimics the actions of a wounded baitfish

  • Black nickel treble hooks for more positive sets

  • Proven fish-attracting color combinations

4 models to choose from
$3.99
Gulp! Nightcrawler Soft Bait, 6", 12-Pack

Gulp! Nightcrawler Soft Bait, 6", 12-Pack

Key Features
  • 6" long

  • 12 per pack

3 colors available
$3.94 - $6.49
Berkley PowerBait Biodegradable Power Nuggets

Berkley PowerBait Biodegradable Power Nuggets

Key Features
  • Moldable dough for easy, no-mess rigging

  • Eye-catching colors trigger strikes from gamefish

  • Biodegradable formula slowly dissolves in water

5 colors available
$4.99
$4.49
Berkley PowerBait Chroma-Glow Crappie Nibbles

Berkley PowerBait Chroma-Glow Crappie Nibbles

Key Features
  • Provokes more strikes than other leading soft bait

  • Perfectly sized for smaller hooks and lures

  • Long-lasting bait dissolves slowly in water

4 colors available
$4.99
$4.29
Berkley Gulp! Leech

Berkley Gulp! Leech

Key Features
  • Infused with irresistible Gulp scent formula

  • Realistic look and feel

  • Wounded leech underwater action

2 models to choose from
$2.94 - $6.49
Berkley PowerBait Power Worm

Berkley PowerBait Power Worm

Key Features
  • Unique sickletail design for natural motion

  • Soft, but firm texture is irresistible to fish

  • Great for flipping and pitching

3 models to choose from
$3.99
$2.96 - $2.97
Berkley Power Bait Thief, 4"; MPTF4

Berkley Power Bait Thief, 4"; MPTF4

Key Features
  • Long tentacles and claws create an enticing action

  • Powerbait formula makes fish hold on 18x longer

  • Available in a range of fish-catching colors

  • 4" in length

  • 8 per pack

9 colors available
$3.99
$2.96 - $2.97
Gulp! Sinking Minnow Soft Bait, 5", 10-Pack

Gulp! Sinking Minnow Soft Bait, 5", 10-Pack

Key Features
  • 5" long

  • 10 per pack

3 colors available
$5.99
$3.96
Berkley Powerbait Crappie Nibbles

Berkley Powerbait Crappie Nibbles

Key Features
  • Biodegradable

  • Better than live baits

3 colors available
$4.99
$4.29
Berkley Gulp! Alive! Minnow

Berkley Gulp! Alive! Minnow

Key Features
  • Infused with irresistible Gulp Alive scent formula

  • Wiggles, darts,and quivers like a wounded baitfish

  • Realistic look and feel

14 models to choose from
$5.99 - $19.99
Powerbait Grub Soft Bait, 3"

Powerbait Grub Soft Bait, 3"

Key Features
  • 3"

5 colors available
$3.99
$2.97
Powerbait Grub Soft Bait, 2"

Powerbait Grub Soft Bait, 2"

Key Features
  • 2"

3 colors available
$3.99
$2.97
Berkley PowerBait Biodegradable Trout Bait

Berkley PowerBait Biodegradable Trout Bait

Key Features
  • Moldable dough for effortless rigging

  • Eye-catching colors for underwater visibility

  • Biodegradable formula slowly dissolves in water

6 colors available
$4.99
$4.49
Berkley Gulp! Floating Minnow

Berkley Gulp! Floating Minnow

Key Features
  • Floating, split-tail profile for lifelike action

  • Keeps bait off bottom and in strike zone

  • As durable as plastic, more effective than natural

  • Looks, feels, and tastes like live bait

2 models to choose from
$4.96 - $6.49
Berkley Gulp! Fish Fry

Berkley Gulp! Fish Fry

Key Features
  • Looks, feels, and tastes like live bait!

  • Durable, soft, and supple

  • Lifelike profile; potent scent and flavor

5 colors available
$4.99
$2.97

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